This page explains browser storage, your choices about optional measurement and what happens when you change those choices.
Last updated:
What this policy covers
This policy covers cookies and browser storage on MagicPay Teknoloji A.Ş.'s public marketing website, not payment-product contracts. Cookies, localStorage and sessionStorage are different storage mechanisms. The separate inventory identifies the records in use.
Preferences and browser storage
The necessary magicpay_consent cookie remembers your consent choice for 180 days without a visitor ID. Theme and consent-signal entries in localStorage have no automatic expiry. sessionStorage entries last for the tab session. Remembering a choice is distinct from enabling optional measurement.
Analytics choice
Google Analytics helps explain site use. It starts off; no Google request for this service is sent before analytics consent. Measurement uses page and event information and conversion identifiers, not form text. Requests also expose IP and device context, so excluding form fields does not make measurement anonymous.
Advertising measurement choice
Google Ads permission is independent of analytics and starts off. No Ads request is sent without its relevant consent. Conversion measurement may use an opaque event UUID as transaction_id and permitted gclid, gbraid or wbraid click identifiers. Form text fields are excluded; network connections still carry IP and device information.
Video and external links
The YouTube nocookie player connects only after you click to load it, independently of cookie categories, and may receive IP or device information. Google Analytics and Ads choices remain separate. You can open the source link instead and review the provider's privacy notice. SoundCloud is an external link, not an embedded player. Calendly, social and press links also leave this site. Fonts are local.
Changing your choices
Reopen cookie preferences to change analytics and advertising separately. Withdrawal stops future measurement for that category and deletes relevant optional cookies set by this site, not historical provider data. Clearing browser storage may also reset your theme and consent choice. Submitting a demo enquiry does not grant these permissions.
Questions and further information
Contact hello@magicpay.ai or +90 533 637 49 39 for general questions. The Privacy Policy explains data use, retention considerations, rights and formal request methods. A preference record's lifetime is not a retention period for other data.
Cookie and storage information for this site
Used for form security and preferences you explicitly select. Your theme choice is stored in your browser under the local storage key theme, not for tracking.
When you make this choice, the first-party cookie magicpay_consent remembers it for up to 180 days. It contains no visitor identifier. WordPress security and session cookies may be used during administrator sign-in.
Necessary functions are always on. Statistics and advertising/marketing cookies are optional; you can choose each separately. You can change your preferences or withdraw optional permissions at any time.
With your permission, Google Analytics 4 measures page visits, demo link clicks, form starts, submission errors, forms left idle for 10 minutes in an open tab, and successfully saved demo requests. Names, email addresses, phone numbers, company names and messages from the form are not sent to Analytics. Google is contacted only after permission. After statistics permission, only the source domain is measured for visits from supported AI sites; no conversation path, query, prompt or content is collected.
If you allow statistics, GA4 may use first-party _ga and _ga_* cookies for up to 180 days to distinguish visits. Withdrawing permission deletes these cookies and stops new measurement. Data already sent cannot be recalled.
Only with advertising permission, Google Ads may measure successfully saved demo requests as advertising conversions, evaluate advertising performance and personalize ads. Names, email addresses, phone numbers, company names and messages from the form are not sent for advertising measurement. Advertising permission is separate from statistics; Google is contacted only after the relevant permission.
With advertising permission, Google Ads may use cookies such as _gcl_* to associate ad clicks with conversions. Withdrawing this permission stops new advertising measurement; data already sent cannot be recalled.
magicpay_consent
Storage: Cookie
Provider: MagicPay
Purpose: Stores necessary, statistics and advertising choices, the preference version, and saved/expiry timestamps. Created when a choice is saved.
Lifetime: Up to 180 days.
Category and permission: Necessary preference management; no statistics or advertising permission required.
theme
Storage: Browser local storage (localStorage)
Provider: MagicPay
Purpose: Remembers your selected light or dark theme.
Lifetime: No application-defined expiry; may remain until replaced or browser storage is cleared.
Category and permission: Functional preference; remembers the theme you explicitly select, independently of statistics or advertising permission.
magicpay_consent_signal
Storage: Browser local storage (localStorage)
Provider: MagicPay
Purpose: Communicates preference changes and withdrawals between tabs; cannot grant permission on its own.
Lifetime: No application-defined expiry; may remain until replaced or browser storage is cleared.
Category and permission: Necessary preference management; no statistics or advertising permission required.
magicpay_consent_denied
Storage: Browser session storage (sessionStorage)
Provider: MagicPay
Purpose: Helps prevent withdrawn or denied optional permissions from being restored during the session.
Lifetime: For the browser page session (sessionStorage).
Category and permission: Necessary preference management; no statistics or advertising permission required.
magicpay_analytics_leads_v1
Storage: Browser session storage (sessionStorage)
Provider: MagicPay
Purpose: Stores up to 100 event identifiers to avoid counting successfully saved demo requests more than once in measurement; does not store form fields.
Lifetime: For the browser page session (sessionStorage).
Category and permission: Optional; requires statistics or advertising permission when the corresponding measurement is enabled.
_ga
, _ga_*
Storage: Cookie
Provider: Google; first-party cookies
Purpose: Distinguishes visits for permitted visit and interaction measurement.
Lifetime: Up to 180 days.
Category and permission: Optional; requires statistics permission when statistics measurement is enabled.
_gcl_*
Storage: Cookie
Provider: Google; first-party cookies
Purpose: May associate advertising clicks with demo conversions.
Lifetime: Depends on the cookie and provider settings; the site does not specify a single lifetime for this group. See Google details.
Category and permission: Optional; requires separate advertising permission when advertising measurement is enabled.
WordPress administrator cookies
Storage: Cookie
Provider: MagicPay / WordPress
Purpose: Supports WordPress administrator authentication, session security and administration preferences.
Lifetime: Depends on the session, sign-in options and WordPress configuration; no single lifetime is specified.
Category and permission: Necessary only for administrator sign-in and administration; not used for visitor tracking.
cookieyes-consent
, _gid
, _gat
, _gat_*
, _gac_*
Storage: Cookie
Provider: CookieYes / Google (legacy records)
Purpose: Appears in cleanup rules for the old CookieYes preference and unpermitted legacy Google measurement cookies; these names do not mean active creation.
Lifetime: The code attempts deletion under the relevant conditions; previous lifetimes are not defined here.
Category and permission: Legacy-cookie cleanup; does not indicate that current measurement is enabled.
Optional measurement data should not be treated as anonymous. Cookie identifiers can link visits; the Google Ads conversion transaction identifier is linked to the server-side demo record. When Google is contacted, IP addresses and device/browser information may also be processed. Cookie lifetime is not the provider data-retention period.
Pendik: Ahmet Yesevi, Kerem Sk. No:9, 34903 Pendik / İstanbul
Kadıköy: Sahrayıcedit Mah., Halk Sk., Golden Plaza B Blok No:31, İç Kapı No:17, 34734 Kadıköy / İstanbul
Cookies and your preferences
Necessary functions are always on. Statistics and advertising/marketing cookies are optional; you can choose each separately. You can change your preferences or withdraw optional permissions at any time. Read the cookie information
Statistics and advertising cookies need your permission.